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We have all seen it. Influencers flaunting their luxurious stays at 5-star resorts and hotels on social media, whether it’s the pristine beaches of the Maldives or the vibrant culture of Mexico. The allure of these dreamy destinations is undeniable, and when…
This week I actually got the opportunity to visit Google’s Chelsea office space in New York. An entire city block on 8th Avenue between 15th and 16th Streets, nearly 2.9 million square feet of Google workspace, where I got the chance to sit and talk about Google…
Love it or hate it, social media has become an integral part of our lives. It’s not just a platform for sharing updates with friends and family; it’s a powerful tool for businesses that has become a central piece of almost every business marketing…
User-generated content (UGC) is a term used to describe any form of content that is produced by users of a product or service, rather than the company that provides it. So that’s you, sharing images on your Instagram stories, a reel you make on holiday or…
Google has become the go-to search engine for many individuals and businesses, known for its vast resources, unparalleled power, and lightning-fast speed. The phrase “Google it” has become synonymous with the act of researching information online. With the…
Are you running Google ads and maybe not getting the results you hoped for? Want some tips that can help you improve your campaign performance? In this article we will share some less common tips that are often overlooked when setting up and managing Google ad…
Unless you have been hiding under a rock the last few years, you will at some point have watched a short form video. Short form video has gained tremendous popularity among consumers over recent years, and because of this it has quickly become one of the most…
What is Local SEO? Local SEO is the process of optimizing your website and online presence so that you improve your visibility in localized search results. When someone searches for a service or product in their local area, for example a co-working spaces or…
As a business owner wanting to build their online presence, it’s important you understand the basics of SEO, the terminology used and the core concept of what’s involved in optimizing your website to show up in the search results. What we realised though is when…
What is a Brand Guide and Why is it Important? You have probably heard about Brand Guides at one point or another. But what is it and why is it so important to brand success? Also known as a brand book, brand style guide, or brand manual, a brand guide, is a document…
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