The Knick
Knickerbocker hotel, New York City
About the Knickerbocker Hotel
The Knickerbocker Hotel is a renowned landmark in New York City, boasting a rich history that dates back over a century. Originally opened in 1906, the hotel has been a favorite among travelers from around the world for generations. The stunning Beaux-Arts architecture of the building has been meticulously preserved, while modern amenities and luxurious touches have been added to create a truly exceptional guest experience.
The hotel has a whopping 330 rooms and suites, all elegantly designed with contempoary furnishings, luxurious bedding and all the modern touches you’d expect from a modern hotel. It’s a true sanctuary in the heart of the city in Times Square.
The rooftop bar and lounge at The Knickerbocker is a highlight of the hotel, offering amazing views of Times Square and the surrounding skyline. If you are here for New Years, the rooftop is as close as you can get to the ball drop (You can see it in one of the pics below) and if you can get tickets, you’re going to to be in for one hell of a party, rubbing shoulders with celebrities and influential figures. The bar serves a selection of delicious craft cocktails, fine wines, and food making it the perfect spot to unwind after a long day of exploring the city.
The Knickerbocker Hotel offers an unparalleled level of luxury and sophistication in the heart of one of the world’s most vibrant cities.
Our Work
For our collaboration with the Knickerbocker Hotel, we aimed to capture the essence of their luxurious and iconic property through bold visual content. Being autumn we wanted to capture the warmth and coziness the property brings, while showcasing its proximity to iconic locations and views.
The resulting images and videos were used across the hotel’s social media channels, including Instagram and Facebook, to attract guests and help maintiain a buzz around the property. In addition, we partnered with a well-known influencer in the travel industry, The Wanderlover, to share a short series of posts on their Instagram account, featuring the Knickerbocker Hotel and its unique offerings.
Our collaboration with the Knickerbocker was a great success, generating high engagement rates on the Wanderlovers socials, and increasing brand awareness for the hotel. We were thrilled to work with such an esteemed property and help them in their social media marketing efforts and we really hope to be back soon.
Here are some of the images we shot which for exclusivity rights, didn’t quite make our cut for the final deliverables, those can be found across their socials and website.
If you are looking for the best place to stay in New York, this is it!
